SubPrime - Marketing - Experts
Driven by Data
Transform ordinary leads to extraordinary customers
At Subprime Marketing, we leverage creativity and collaboration. Our team is dedicated to crafting unique marketing experiences that captivate audiences. By emphasizing innovation, we ensure our strategies are data-driven and effective, enabling businesses to thrive in the digital landscape.
Data based agency
We are an approved 3rd party processor for Trans Union and Equifax. As well as a registered California Privacy Protection Agency Data Provider
Direct marketing solutions
Our programs are complete from data to production. We empower the customer to engage with your dealership with experiences that create intent to buy versus shopping.
Powered by experts
Since 1985, we have worked with subprime customers as salespeople, managers, and special finance managers, giving us a strong understanding of the sales and finance process.

Empowering your assets
We design our programs around your dealer, your inventory and your lenders to make more effective sales.
Empowering your dealership
What our clients say
It is always the process with this company. They know subprime because they have lived it . So when I run into any problems they know exactly how to fix it.
BMW Dealer
We have worked with thier team for over 15 years. Their Bankruptcy Program is the best we have ever tried . We expected a 1% responce rate but averaged over 3%. No contracts to sign, but we renew every single month.
Chicago Chrysler Dealer
We tried them for credit mailers. Their knowledge of subprime was impressive and went the extra mile to learn about our inventory and lenders before selling us anything. They can even do Co-Op since they only use first class mail.
Denver Mitsubishi Dealer
Marketing Expert
We used them for our largest dealer. They were 100% turnkey for us and handled everything from data to production to follow-up. We were so impress the dealer wanted to renew every month.
Florida Ad Company
Trends & Strategies
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